After the extraordinary success of the PURO lipstick, which combines makeup and skincare by providing color and care, comfort and moisture, there is now a new version with a matte finish. Thanks to its latest generation formula, the PURO LIPSTICK MATTE envelops the lips with ultrathin, opaque, and longlasting color pigments selected according to the strict standards of Collistar Clean Research®. The longlasting effect provides smoothness to the lips and moisturizes them. The texture is creamy, delicately melting, velvety, extremely sensory, and pleasant. The lipstick is easy to apply and has a special shape that allows for perfect contouring. Once applied, it moisturizes the lips, provides protection, and ensures a comfortable hold with an intense and rich matte finish. Aglianico grape extract, a completely sustainable Italian active ingredient, has a restructuring, smoothing, and moisturizing effect. It not only stimulates the synthesis of hyaluronic acid, protects and repairs the lips, but also contains special hyaluronic acid microspheres that enhance its moisturizing effect and prevent the lips from drying out over time.