Made with recycled materials
Products with this label are made with a specified amount of recycled material. This is verified through the use of a third-party recycling standard or trademarked material, or through a brand's own recycling program.
There are three levels:
- Made with 30-50% recycled materials
- Made with 50-70% recycled materials
- Made with 70-100% recycled materials

Made with at least 20% recycled cotton
By using at least 20% recycled cotton over virgin cotton, this item was made using less water, dye, energy and waste.

GRS - Global Recycle Standard
The Global Recycle Standard is one of the leading and most trusted certifications for products made from recycled content. Products with this label are made with at least 50% recycled content and every stage of the supply chain is independently certified, to ensure environmentally and socially responsible manufacturing all the way to the final product.

Made with at least 50% responsible forest-based materials
Products with this label are made with at least 50% forest-based materials such as viscose, wood, paper or cork, which come from certified or responsible sources and help to protect ancient and endangered forests.

Made with at least 50% lyocell
Made from at least 50% lyocell, we’ve given this item our eco-material label to recognise its lower environmental impact. Lyocell is a fibre made from wood pulp which, unlike conventional viscose, is manufactured using an organic solvent in a "closed loop" process. This means that 99.5% of the chemicals used in the process are recycled again, and again, and again...

Made with at least 50% water-based polyurethane
This item was made with at least 50% imitation leather, which is manufactured using a more sustainable process without chemical solvents and up to 95% less water and 50% less energy than conventional polyurethane. The result? A smaller environmental footprint and safer factories for workers.

Made with at least 20% innovative leather alternatives
This item does not contain animal leather and was made with at least 20% plant-based materials, such as pineapple, apple or mushrooms. The result? An innovative alternative to animal leather which gives new life to materials that would otherwise go in the trash.

Made with at least 20% innovative materials upcycled from waste
This item is made with at least 20% bio-based materials, such as orange peel, coffee grounds, or even fish skin. The result? You help drive innovation in the fashion industry and give new life to materials that would otherwise go in the trash.

Made with at least 20% materials from regenerative organic farming
Products with this label are made with at least 20% plant or animal-based materials that use regenerative organic farming practices. This holistic approach to farming helps us live in balance with nature by locking in carbon, boosting soil health and increasing biodiversity. These practices are verified through independent farm-level certifications or carbon measurements.
Cradle to Cradle Certified™
Products with this label meet science-based requirements for material health, product circularity, clean air and climate protection, water and soil stewardship, and social fairness.
There are four levels of certification:
- Cradle to Cradle Certified® Gold
- Cradle to Cradle Certified® Silver
- Cradle to Cradle Certified® Bronze
- Cradle to Cradle Certified® Platinum