By buying cotton items from this brand, you’re supporting more sustainable cotton farming. Products with this label contain at least 50% cotton, from a retailer or brand that is committed to sourcing Better Cotton and investing in BCI Farmers. It does not mean the product is made of physically traceable Better Cotton.
Choosing items that meet this criteria is a small but meaningful way to support causes you care about.
Every drop counts
This product put less strain on our planet’s resources by using materials and methods that require less water.